IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 - M2020-618

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IBM M2020-618 Exam Syllabus Topics:

IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

Question 1

What is a common pain point for a Sales Department?

A. Am I maximizing revenue generation and market growth opportunity through segmentation and route-to-market?
B. Do I fully understand my company's capital structure. ROI. compliance, risk, disclosure and regulatory reporting requirements?
C. How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?
D. Are my back-office and supply chain infrastructure and processes effective, maximizing profitability?

Question 2

At a minimum, what IBM Cognos Express software entitlement(s) does each customer require?

A. IBM Cognos Express Connector and one of the user roles
B. IBM Cognos Express Administrator and an IBM Cognos Express Connector
C. IBM Cognos Express Administrator. IBM Cognos Express Connector and IBM Cognos Express Consumer
D. IBM Cognos Express Administrator

Question 3

An existing IBM Midmarket customer has multiple subsidiaries and wants to create a single financial statement. Which IBM product would you recommend?

A. IBM Cognos Controller Express
B. IBM SPSS Statistics
C. IBM Cognos Disclosure Management Express
D. IBM Cognos Express

Question 4

Identify the offering that is NOT a part of the IBM Midmarket portfolio:

A. IBM Social Media Analytics
B. IBM Cognos Express
C. IBM SPSS Modeler
D. IBM SPSS Data Collection

Question 5

How could you neutralize the objection "We need to have a data warehouse first before we embark on our Business Intelligence strategy"?

A. If the prospect has only a few OLAP cubes, there is a reasonable case to be made to migrate to ICAS (IBM Cognos TM1) as it is a highly rated OLAP server. If they have many heterogeneous OLAP sources, the enterprise solution may be a better fit
B. Why wait? Use the embedded OLAP server and ETL capabilities to get started today.
C. If the prospect has only a single other security source, then for small numbers of users it is not difficult to load CAM with the information. Active Directory is the Microsoft standard and will be prevalent in the majority of midsize companies
D. The 64 bit requirement is for the server, not end-users. You will be delighted by the cost/performance metrics of 64 bit machines. RAM is not expensive and 64 bit machines make great use of it.

Solutions: